
Commercial Grade Custom Gym Equipment
Built For Your Brand
Our team is unmatched when it comes to attention to detail. We intricately understand your branding requirements and tweak every product to perfectly compliment your facility.
Custom Logo Bumper Plates
Laser Technology
Our unique process makes customization of bumper plates, fixed rubber barbells and tri-grip weight plates easy and accessible for any gym.
Because we use cutting-edge laser technology, there's a low minimum order and no moulding fees, keeping costs low and quality high.


Our Custom Equipment Range
Valkyrie Dumbbell
Min. Order 1 Set
Urethane Dumbbells
Min. Order 1 Set
Bumper Plates
Min. Order 600KG
Fixed Barbells
Min. Order 5 Sets
Custom Fixed Barbell sets are available in Straight Bar and EZ-Curl Bar, with custom laser-cut logos available and a classic knurling for optimal training outcomes.

How do we do it?
Custom Strength And Conditioning Systems
High End Group Custom Dumbbells, Strength Machines and Rigs
The Valkyrie Strength system is built to perform in any scenario, any location and any training program. Valkyrie Rig has stood the test of time in Australia's harshest environments, from military base deployments to rooftop and beachside installations in flagship training facilities, and it integrates seamlessly with the entire Valkyrie Strength lineup.
With the right finishing touches to withstand anything the world throws its way, Valkyrie Strength is the ultimate strength system.
Custom Rack & Rig Layouts
Custom Colours and Layouts to Suit Your Gym's Requirements
The only rig that's built to perform in any scenario, any location and any training program. Valkyrie Rig has stood the test of time in Australia's harshest environments, from military base deployments to rooftop and beachside installations in flagship training facilities.
With the right finishing touches to withstand anything the world throws its way, Valkyrie Rig is uncontested.
Custom Logo Adaptation
Complete Range Of Custom-Built Commercial Strength Gear
State of the art laser cutting technology, high precision robotic welding and ultra-tough poly-resin coatings come together at the peak of gym equipment design and development.
Our diverse team is led by ex-military trainers, physiology experts and mechanical engineers. We're driven by a commitment to long-lasting and ultra durable strength gear built for world class functionality and stunning aesthetics, even in the harshest environments.
Custom Cut Dumbbells
Custom Built With Your Logo Laser-Cut On Every Dumbbell
We've had hundreds of our top clients, franchises and athletes all ask us to make a full steel dumbbell with a huge variety of customization options.
Our class-leading laser cutting technology has changed the game and brought industry leading barbell technology to every gym, with prices & quality that are unmatched. Now, the VALKYRIE Elite Dumbbell is here to redefine the industry all over again.


Valkyrie Rig
Integrated Functional Training Zone
With limited floor space, Snap Fitness Clayton maximized the potential for their gym with a Three Cell Valkyrie Rig. This rig is the centerpiece of their functional training zone, which packs an astro-turf track, plyo boxes and full set of kettlebells and deadballs into just 80m².
But this rig solved more than one problem. Like so many gyms, it's located in a shopping precinct and doesn't have extensive floor space for squat racks and cages. That's why we've built the best squat rack for commercial gyms right into Valkyrie Rig. By adding ultra-strong J-Hooks and Spotting Arms, Snap Fitness Clayton enjoy six squat racks with a generous 1.8m lateral space between each station.


Tri-Grip Weight Plates
Custom Branded Free Weights
This gym wasn't pulling any punches across their free weights zone, and that's why they went with Aussie Strength Tri-Grip Weight Plates throughout.
With custom Snap Fitness branding laser cut into each plate, their brand is reflected in every social media post their members make.
The affordable nature of these plates doesn't compromise on quality - the tough rubber coating stands the test of time, even when it's being put through its paces in a busy gym like this one.

Polyurethane Dumbbells
Custom Branded Free Weights
Using the same laser-cut technology as Tri-Grip Weight Plates, Snap Fitness Clayton offer a full set of commercial grade Polyurethane Weight Plates to their members.
With double-ups across the popular weights and a high quality finish that looks great in social media content, they drive the Snap brand while offering quality performance to everyone who uses them.
Designing Custom Gear with Aussie Strength
Basic Design Fee - $399 - FREE with any valid custom order.
We’re proud to offer Australia’s best custom equipment design pipeline, facilitated by experienced graphic designers and manufactured using commercial grade raw materials to ensure years of service in your gym.
Designing custom gear is an in-depth process that requires a lot of attention to detail, so we’ve developed a process that makes sure you get outstanding results while keeping costs and timeframes to a minimum.
At Aussie Strength, we pride ourselves on having the best custom equipment process in Australia - that’s why your basic design service becomes 100% FREE the moment you lock in your order!
Stage 1 Design - Initial 2D Drawing
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You should supply your design in a print-quality format for the best results. Ask your graphic designer for a Vector file, which is usally an Adobe PDF, Illustrator or EPS file, as well as Autodesk DXF/DWG.
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We complete the basic design and send you a colour 2D drawing for approval.
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You can make changes to the colours, fonts and logo placement of this design. Don’t worry if you get it wrong the first time - you get three revisions free!
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Most people get their designs finalized on the second revision. Don’t worry though - if you need further consultations to get your design right, it’s only $29 per revision thereafter!
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Make sure you take your time and get all the details right - it's important that changes to the design are completed in this stage.
Stage 2 Design - 3D Render
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We use the 2D design you completed in Stage 1 to make the photorealistic 3D renders of your equipment, so you can see almost exactly what it’s going to look like before your order ships.
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The Custom Design service includes one high resolution 3D render of each custom product and a bonus "scene" with custom products in a real life gym environment.
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If you’re unhappy with the design once you see it as a render, you can go back a step and change it - but since we’re taking it back to the drawing board, we charge a flat $99 fee for revisions after your first render.
Featured Fit-Outs

Fitness Perfection

World Gym Ipswich

Snap Fitness Camberwell

Snap Fitness Dural
Start Your Build
With hundreds of Commercial Gyms and dozens of Defence and Government contracts, VALKYRIE and Aussie Strength are known for building the toughest Strength & Conditioning Rigs and Weight Machines in Australia.
Connect with an Aussie Strength gym design expert today.
